STOP MOTION
Video
HOW CAN WE MAKE THIS?
We can have a retailer congratulating a winner - shaking his hand, giving him a hug, We see interaction between them. We can also shoot one single action among the spots and form the spot with frames of each retailer. This is a technique that is more complex and requires some craft, but it is eye-catching. Of course, these are references and need to be discussed.
REFERENCES
CuSToMERS
Satisfied and happy customers. They are grateful for the lottery. We snap photos during the event - with and without the sign. This will allow for versatility during the edit.
INTRO/REFERENCE
We can have a wall with a multitude of photos. The camera zooms into one image and the commercial begins there.
DIFFERENT WAYS TO CeLEBRATE
We can shoot people hugging, shaking hands, doing a fist bump, forming a heart shape with their hands or simply laughing.