MIAMI COMMERCIAL PHOTOGRAPHER & DIRECTOR FOR GLOBAL BRANDS
COMMERCIAL PHOTOGRAPHY BUILT ON AN ADVERTISING FOUNDATION
There's a difference between a photographer who shoots commercial work and a commercial photographer who thinks like an advertiser. Mauricio Candela is the second kind.
Before picking up a camera professionally, Mauricio spent years as an art director and creative director at leading U.S. advertising agencies. He knows what a creative brief looks like from the inside. He knows what an art director needs, what a brand manager is worried about, and what makes a campaign image perform beyond the shoot day. That knowledge is baked into every frame he makes.
FULL-SPECTRUM COMMERCIAL PHOTOGRAPHY IN MIAMI
Mauricio works exclusively on commercial productions — no events, no weddings, no personal portraits. His practice is built entirely around advertising campaigns, brand content, and commercial productions for agencies and global brands.
His Miami commercial photography portfolio covers every major category a brand could need — lifestyle, celebrity, sports, conceptual, food and beverage, automotive, pharmaceutical, and multicultural marketing. Whatever the brief, whatever the talent, whatever the location — Mauricio delivers.
Selected clients include PepsiCo, Coca-Cola, Ford, Heineken, Budweiser, Smirnoff, Sprite, Aperol, Inca Kola, Nokia, Brightline, BioMarin, the Greater Miami Convention & Visitors Bureau (GMCVB), and many more — across agencies including VML, DDB, Ogilvy, McCann, Zubi Advertising, Wild Fi, and Sra. Rushmore.
WHAT MAKES MIAMI THE RIGHT CITY FOR COMMERCIAL PHOTOGRAPHY
Miami punches well above its weight as a commercial photography market. The city offers year-round sunshine, a diverse and photogenic talent pool, world-class production infrastructure, and a unique position as the creative hub for both U.S. Hispanic and Latin American advertising markets.
As a Miami-based commercial photographer, Mauricio knows this environment deeply — the best locations across Brickell, Wynwood, South Beach, Coral Gables, and beyond. The light at every hour. The crews, the studios, the casting agencies. That local knowledge translates directly into smoother productions and stronger images.
COMMERCIAL PHOTOGRAPHY AND DIRECTION — ONE CREATIVE PARTNER
Mauricio Candela is not just a commercial photographer — he is a director who leads full productions from brief to delivery. Brands and agencies working with Mauricio get a single creative partner who can manage the entire production: concept development, casting, location scouting, lighting, photography, motion content, and post-production direction.
That integrated approach means fewer moving parts, tighter timelines, and a more consistent visual output across every deliverable — stills, video, social assets, and beyond.
COMMERCIAL PHOTOGRAPHY RECOGNIZED AT THE HIGHEST LEVEL
Mauricio's commercial photography has been recognized by Cannes Lions, Lürzer's Archive 200 Best Ad Photographers, Communication Arts, PDN Photo Annual, the New York Festival, PX3 Prix de la Photographie Paris, and the International Photography Awards — a track record that places him among the most recognized commercial photographers working out of Miami today.
BASED IN MIAMI. AVAILABLE WORLDWIDE.
📩 contact@mauriciocandela.com
🌐 mauriciocandela.com