Agency: Y&R São Paulo Creative Chief Officer: Rui Branquinho Creative Director: Rui Branquinho Art Director: Felipe Pavani Copywriter: Ricardo Dolla Art Buyer: Stephanie Wang Art buyer: Monica Beretta Production Director: Elaine Carvalho Producer: Ronaldo Cavalcante #YR #saopaulo #freddo #icecream #cannes #pawnshop #advertising

Stock image? Not really. See below ENTIRE CAMPAIGN BEHIND THE SCENES AWARD AT CANNES #jackson5 #awards #cannes #winner #reproduction #stickynotes #ideas #creativity #marurigrey #grey

The campaign, photographed by Mauricio Candela for Maruri Grey and their client Glue-It, was submitted to the 2014 Cannes Festival. To date, the shot “Jackson 5” has made it to the short list and has the possibility of winning a Lion Award in the outdoor category. See photos of the process that took place in order to recreate the famous images, as realistic as possible, without the cost of working with celebrities. Agency: Maruri Grey Client: Glue-It Creative Directors: