Advertising

Lifestyle photography in Miami for the American Express Latin America campaign produced for Ogilvy Miami — shot across restaurants, boutiques, museums, the beach, and the Design District.

Lifestyle and Celebrity Photography for a New Era of Cultural Expression In Los Angeles—the city where stories are born under neon lights and legendary music—an unforgettable production came to life, bringing together Dos Equis and the iconic band Fuerza Regida. The mission was bold: to create a visual campaign of photography and video that would capture the energy, authenticity, and cultural impact of this historic collaboration. Directed and photographed by Mauricio Candela

Candela Captures Inca Kola’s Authentic Lifestyle in a Bold Beverage and Food Photography Campaign Advertising agencies McCann Peru and VML Peru, together with iconic soda brand Inca Kola and production company Epoch London, trusted Candela to create an extensive photo library for Peru’s leading beverage brand. The five-day shoot took place in Lima, covering multiple locations, with diverse talent and countless creative variations. The result is a vibrant collection of images

Lifestyle photography in Miami for the American Express Latin America campaign produced for Ogilvy Miami — shot across restaurants, boutiques, museums, the beach, and the Design District.

Advertising campaign for GoGo Squeez, photos by Mauricio Candela, a lifestyle photographer specializing in capturing unique moments.

Explore how celebrity photographer Mauricio Candela captured Asian icons Lay Zhang and Jay Chou in Sprite’s global campaign across China and Australia

Discover how photographer and director Mauricio Candela led a high-impact photo and video campaign for Brightline’s Miami–Orlando high-speed train. Using cutting-edge virtual production, the team captured stunning visuals that reflect movement, speed, and innovation.

The Wyndham Rewards campaign came to life through a collaborative effort between the brand, agency, and production team, resulting in a dynamic visual library built around authentic storytelling. Shot across multiple hotel locations in Orlando, the production focused on capturing real, relatable moments that reflect the everyday traveler. At the core of the project was a strong emphasis on lifestyle photography, creating images that feel natural, inclusive, and emotionally co

The advertising agency Dentsu and Burger King trusted Candela and his team to produce their campaign for the famous school tradition, Homecoming. The campaign was shot in the city of Miami at one of its restaurants, where four students went to Burger King before their Homecoming party and enjoyed their new meal. Rooted in lifestyle photography, the idea was to create images with a genuine feel—capturing real moments and making it seem as though nothing was posed or planned. E

Candela and Polikroma are the creative minds behind Aperol's latest masterpiece. Infused with vibrant photos and an artfully curated color palette, Candela collaborated seamlessly with Polikroma's production team to conjure up a captivating campaign for Aperol. Set against the backdrop of Mexico City, this visual symphony captured both the essence of the product and the allure of the lifestyle it embodies. The campaign isn’t just about capturing moments; it’s about encapsulat

When Creativity Meets Cultural Insight in an Award Winning Campaign For the second phase of the “Better with Pepsi” campaign, PepsiCo partnered once again with the award-winning advertising agency Alma to bring a clever and visually striking idea to life—one that seamlessly blends branding, food culture, and photography in a way that instantly resonates. Photographer Mauricio Candela and his team were brought on to collaborate in this new stage of the award winning campaign,

A production in collaboration with In & Out Productions, alongside Colombian singer Camilo, Mauricio Candela, and his team, developed a series of celebrity portraits part during the video shoot. They worked as a team to achieve both the video and still photography within a tight timeframe. The artist tirelessly collaborated to capture the desired material.

Introduction: When sport meets style In today's crowded footwear and sportswear market, authenticity and energy are what separate good campaigns from great ones. That's why Charly, the fast-growing athletic shoe and sportswear brand owned by Skechers, turned to Mauricio Candela, a creative force in sports, sportswear, and lifestyle photography, to lead a high-intensity production in Miami. The result: a campaign that captures the soul of athletic performance and everyday move

Client: Barry University Director & Still Photographer: Mauricio Candela Production Company: The Blur Office Producer: Michelle Jayme & Douglas Hawryluk DP: Antal Steinbach Second Camera: LightYears Photo Assistant: Focus Junior Digitech: Alain Alminana, Javier Sanchez Postproduction: Cerebro Behind the scenes of an inspiring collaboration When Barry University set out to refresh its brand with an authentic, student-centered campaign, they partnered with Mauricio Candela and

A collaboration filled with energy, flavor, and star power In one of his most high-profile collaborations to date, photographer Mauricio Candela worked alongside global pop sensation Karol G to produce content for an exciting Smirnoff campaign. Partnering with Vandals production company and Casanova McCann, Candela and his team were tasked with creating both celebrity portraits and product imagery, all while working around a packed commercial shoot schedule. “It was a big cha

Lifestyle Photographer shoots a Lifestyle Campaign Rooted in Realness In a time where authenticity is the strongest form of advertising, lifestyle photographer and director Mauricio Candela continues to push creative boundaries. In his recent collaboration with PepsiCo, DDB, and Monster GC, Candela led the visual storytelling for a high-impact advertising campaign that blends lifestyle photography, food styling, and honest, relatable moments. Shot over the course of three int

When ancient mythology meets modern marketing In one of the most imaginative campaigns of the year, Oikos decided to bring on a rather unexpected new hire: Ares, the God of War. The concept? Ares tries to apply his ancient warrior mindset to modern marketing… with hilariously chaotic results. This campaign was executed by VMLY&R Kansas and produced by Hungry Man, with Mauricio Candela and his team capturing the still photography, cinemagraphs, gifs, and additional digital con

Go behind the scenes of a bold digital campaign for Ladron de Manzanas, the popular apple cider brand by Heineken. Discover how photographer Mauricio Candela brought the brand’s vibrant identity to life through still photography and digital content, working with Spanish agency Sra. Rushmore and production company Timing Produccion Grafica.

Introduction: Nokia returns to the spotlight Once a household name in mobile technology, Nokia has been reemerging with a renewed identity—balancing nostalgia and innovation. To promote their newest mobile device, Nokia collaborated with Grey Mexico and photographer Mauricio Candela for a street photography campaign in Miami that focused on real moments, real people, and raw emotion. This campaign was about more than showcasing a phone. It was about capturing connection, move

A bold campaign that encourages responsibility through raw imagery In a daring and thought-provoking collaboration, Budweiser and its creative partner David The Agency launched a powerful Halloween campaign aimed at raising awareness about responsible drinking. For this visually impactful initiative, Mauricio Candela was selected to lead the still photography, tasked with recreating strikingly real mug shots of individuals who had previously been arrested for minor infraction