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Candela and Team Show Off Brightline in New Photos and Commercials

The creative minds at Blur Office Productions teamed up with the innovative folks at GlueIQ to produce a campaign for the launch of Brightline's high-speed train route from Miami to Orlando. Led by the talented director, Mauricio Candela, the team pulled off a spectacular feat, completing several days of production with a tight deadline and ambitious goals.



The shoot took place at Orlando station, and with safety at the forefront of their minds, the team turned to VU Network to create a semi-virtual production. LED screens were strategically placed outside the train, giving the illusion of movement and allowing for a variety of stunning backgrounds.


The result? A smash hit! The client, Brightline's hardworking staff, the advertising agency, and the production team all collaborated seamlessly to bring this project to life.

In short, it was a brilliant collaboration, full of energy, creativity, and passion. We hope you enjoy the final product as much as we enjoyed making it!

 

Client: Brightline

Agency: GleIQ

Production Company: The Blur Office

Director and Photographer: Mauricio Candela

Executive Producer: Michelle Jayme

Production Supervisor: Doug Hawryluk

Assistant Director: David Modia

DOP: Antal Steinbach

2nd Unit Camera: Ariel Ramon

2nd Still Photographer: Jose Seijo

LED Panels: VU network

 



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