In a simultaneous production that included TV, Hungry Man, VMLY&R Kansas, Mauricio Candela and his team formed part of the three-day shoot in order to generate digital content and still images.
Shot in Los Angeles, and with an effective collaboration, both teams worked together to make the best use of the talent’s time in order to generate a good amount of content. The main idea of the campaign is that Oikos hires it’s newest employee, Ares – God of War. Shot documentary style, we see how he implements antiquated marketing strategies to run the company – all done in a humorous manner.
This is proof that when an agency and production company have good communication and plan for execution, a good amount of material can be produced in order to satisfy both social media and broadcast needs. During this project, there were images captured for OOH, Print, Cinemagraphs, animated gifs among others.
CREDITS
Client: Oikos
Agency: VMLY&R
TV Production Company: Hungry Man
Content & Stills: The Blur Office / Mauricio Candela
STILL PHOTOGRAPHY
EXPRESION ANIMATED GIFS
PRODUCT + BRANDING ANIMATED GIFS
CINEMAGRAPHS & VIDEOS
BTS