Introduction: Pride You Can See Some of the most powerful advertising doesn't sell a product — it celebrates the people who already love it. That was the insight behind this Ford SUV campaign, shot in Los Angeles by automotive photographer and director Mauricio Candela in collaboration with Zubi Advertising and The Blur Office. The concept was simple and human: Ford owners take pride in their vehicles. Not just when they drive them — but when they wash them. That ritual of ca