The VMC “Viva Mexico Cabrones” campaign brought together world boxing champion Canelo Álvarez and a high-performance creative team for a fast-paced production in San Diego, California. Directed and photographed by Mauricio Candela in collaboration with Bikini Films, the project combined video, product visuals, and dynamic storytelling into a cohesive campaign. As a sports photographer, Candela approached the shoot with a focus on energy, precision, and timing, essential eleme

Client: Barry University Director & Still Photographer: Mauricio Candela Production Company: The Blur Office Producer: Michelle Jayme & Douglas Hawryluk DP: Antal Steinbach Second Camera: LightYears Photo Assistant: Focus Junior Digitech: Alain Alminana, Javier Sanchez Postproduction: Cerebro Behind the scenes of an inspiring collaboration When Barry University set out to refresh its brand with an authentic, student-centered campaign, they partnered with Mauricio Candela and

A Campaign Built on Human Connection Some photography projects go far beyond the lens. This campaign — developed in collaboration with BioMarin Pharmaceutical — took photographer and director Mauricio Candela and his team on an emotional, deeply human journey across two continents. The mission: document the real lives of families raising children with achondroplasia, the most common form of dwarfism, and do it with honesty, dignity, and care. Shot across California, Colorado,

Miami Lifestyle Photographer Selected to Redefine the City's Image When the Greater Miami Convention & Visitors Bureau (GMCVB) and global agency VML set out to show the world that Miami is more than just nightlife, they needed a photographer who truly understood the city's soul. They chose Miami lifestyle photographer and director Mauricio Candela to lead the visual storytelling for one of the most ambitious tourism campaigns in the city's history: "Found in Miami." The missi