Go behind the scenes of a bold digital campaign for Ladron de Manzanas, the popular apple cider brand by Heineken. Discover how photographer Mauricio Candela brought the brand’s vibrant identity to life through still photography and digital content, working with Spanish agency Sra. Rushmore and production company Timing Produccion Grafica.

Introduction: Nokia returns to the spotlight Once a household name in mobile technology, Nokia has been reemerging with a renewed identity—balancing nostalgia and innovation. To promote their newest mobile device, Nokia collaborated with Grey Mexico and photographer Mauricio Candela for a street photography campaign in Miami that focused on real moments, real people, and raw emotion. This campaign was about more than showcasing a phone. It was about capturing connection, move

Velocity DDB selected Mauricio and his team to develop a campaign for their client, Aveeno, where the company produced a selection of pieces such as videos, gifs and still photography. The shoot took place in Miami which is where the celebrity (Adriana Espinosa) was located. CREDITS Client: Aveeno Celebrity: Adriana Espinoza Agency: Velocity DDB TV Production Company: The Blur Office VIDEO CONTENT PHOTOGRAPHY ANIMATED GIFS BTS

Koaj, a fashion brand, collaborated with Candela for the development of its spring 2019 campaign. The shoot took place durning three days in the city of Miami. Under the production of Rocket to the Moon and The Blur Office, the team dedicated special attention to the casting and worked diligently in the production of the project which was shot on location and in studio. Koaj was a dynamic campaign with a lot of exploration when taking photos, allowing us to have a lot of mate

A campaign was developed for Santa Clara Mexico, a line of dairy products from the Coca-Cola Company in Mexico City. The campaign focuses on creating "SANTOS MOMENTOS", which are relevant to the consumer. Everyday moments were captured where the product was the hero. The creative agency was Sra. Rushmore of Spain and the production house Timing Produccion Grafica. In Mexico City, production services were provided by NT Producciones. In order to capture the desired situations

Los Angeles is among Candela's top choices for capturing photos bathed in natural light. In this city, every angle provides a perfect shot, complemented by the abundance of locations exuding personality and character. Teaming up with the enchanting model, Lani, Candela explores one of the city's most artistic neighborhoods, seizing the opportunity to capture daring and extraordinary moments. Photographer: Mauricio Candela Model: Lani City: Los Angeles-USA STILL PHOTOGRAPHY

Miami Lifestyle Photographer Selected to Redefine the City's Image When the Greater Miami Convention & Visitors Bureau (GMCVB) and global agency VML set out to show the world that Miami is more than just nightlife, they needed a photographer who truly understood the city's soul. They chose Miami lifestyle photographer and director Mauricio Candela to lead the visual storytelling for one of the most ambitious tourism campaigns in the city's history: "Found in Miami." The missi

Conill Saatchi & Saatchi Los Angeles, developed an idea for an ad in People magazine which was “With a Prius, everything you do is with style”. If you are working, running errands, moving… you are doing it with style.

Introduction: Pride You Can See Some of the most powerful advertising doesn't sell a product — it celebrates the people who already love it. That was the insight behind this Ford SUV campaign, shot in Los Angeles by automotive photographer and director Mauricio Candela in collaboration with Zubi Advertising and The Blur Office. The concept was simple and human: Ford owners take pride in their vehicles. Not just when they drive them — but when they wash them. That ritual of ca

Introduction: Telling the story of a brand's arrival When a major brand enters a new market, every detail matters. The visuals must resonate with a new audience while staying true to the brand’s identity. For Bank Itaú, one of Latin America's largest and most innovative financial institutions, the launch in Colombia was a significant milestone. The campaign needed to be fresh, vibrant, and human. That’s where I came in. Collaborating with MullenLowe SSP3, one of the region’s

Here you can see horizontal versions of the series along with some portraits. Credits: Photographer: Mauricio Candela Producer: Michelle Jayme Wardrobe Artist: Catalina Sanchez Props and Art: Prop Planet Make Up Artist: Sonia Reisin Studio: Mauricio Candela Photography #fineart #photography #kidsphotography #childphotography #studioshoot #nostalgia #niños #arte #fotografia

Nostalgia Series by Mauricio Candela. What was once childhood. Childhood and the nostalgia of it have a curious relationship. It’s not something that children are conscious of, but as adults, it plays a big part as a reference in our lives. Remembering our own childhood conjures up images and thoughts of a seemingly simpler time. When we see today’s children surrounded by technology, it seems as if their own imaginations are now at the mercy of tablets, dictated by smartpho

Introduction: A global recognition of visual storytelling In a year marked by exceptional talent and over 16,000 entries from 164 countries, the 2016 International Photography Awards (IPA) awarded three Honorable Mentions to photographer Mauricio Candela for his work titled “Slingshot.” The recognition came in three competitive categories: People – children People – portraits Fine art Candela’s series, rooted in simplicity and nostalgia, was selected among a global pool of su

The prestigious brand Audemars Piguet shot a campaign in south Florida. Winner of 23 Grand Slam singles titles Serena Williams was shot in studio. The challenge was to work swiftly as her time on set was limited and there was also a commercial to be shot. Working with a body double to pre-light the set, Ms. Williams joined the crew when it was time to shoot. Everything had to be captured in within a limited time and that included the commercial and stills. The key was to move

Discover how photographer Mauricio Candela created stunning cinemagraphs for the Ford F-150 campaign in Los Angeles. Explore the behind-the-scenes process, creative strategy, and production techniques used to bring this iconic truck to life through motion photography.

Client: Sony Bravia 4K Ad Agency: COD CD: Daniel Marrero / Felix Oballe Prod Company: The Blur Office Excecutive Producer: Michelle Jayme Body Paint Artists: Avi Ram and Omar Sfreddo DETAILS DETAILS CREW SHOT #advertising #sony #bravia #4K #conceptual #photography #bodypainting #camouflage #colors #mauriciocandela #mauriciocandela #cod

Personal project with Fashion Designer Oscar Carvallo Paris and Director Crsitobal Valecillos. #fineart #oscarcarvallo #fashion #paris #carvallo #stories

Agency: Y&R São Paulo Creative Chief Officer: Rui Branquinho Creative Director: Rui Branquinho Art Director: Felipe Pavani Copywriter: Ricardo Dolla Art Buyer: Stephanie Wang Art buyer: Monica Beretta Production Director: Elaine Carvalho Producer: Ronaldo Cavalcante #YR #saopaulo #freddo #icecream #cannes #pawnshop #advertising

Documentary Travel Photography: Italy Without a Filter Not every trip needs a shot list. Not every photograph needs to be perfect. This past summer, Miami lifestyle photographer and director Mauricio Candela traded the production set for the streets of Italy — no clients, no crew, no brief. Just a camera, four cities, and a commitment to capturing life as it actually happens. That's the essence of documentary travel photography: real people, real moments, zero production. Flo

BEHIND SCENES #miami #miamimarlins #baseball #players #profoto #secuence #mauriciocandela #sports #photography #legs #josefernandez #number16 #16 #profotousa