Lifestyle and Celebrity Photography for a New Era of Cultural Expression In Los Angeles—the city where stories are born under neon lights and legendary music—an unforgettable production came to life, bringing together Dos Equis and the iconic band Fuerza Regida. The mission was bold: to create a visual campaign of photography and video that would capture the energy, authenticity, and cultural impact of this historic collaboration. Directed and photographed by Mauricio Candela

Candela Captures Inca Kola’s Authentic Lifestyle in a Bold Beverage and Food Photography Campaign Advertising agencies McCann Peru and VML Peru, together with iconic soda brand Inca Kola and production company Epoch London, trusted Candela to create an extensive photo library for Peru’s leading beverage brand. The five-day shoot took place in Lima, covering multiple locations, with diverse talent and countless creative variations. The result is a vibrant collection of images

Advertising campaign for GoGo Squeez, photos by Mauricio Candela, a lifestyle photographer specializing in capturing unique moments.

Explore how celebrity photographer Mauricio Candela captured Asian icons Lay Zhang and Jay Chou in Sprite’s global campaign across China and Australia

The Wyndham Rewards campaign came to life through a collaborative effort between the brand, agency, and production team, resulting in a dynamic visual library built around authentic storytelling. Shot across multiple hotel locations in Orlando, the production focused on capturing real, relatable moments that reflect the everyday traveler. At the core of the project was a strong emphasis on lifestyle photography , creating images that feel natural, inclusive, and emotionally c

When Creativity Meets Cultural Insight in an Award Winning Campaign For the second phase of the “Better with Pepsi” campaign, PepsiCo partnered once again with the award-winning advertising agency Alma to bring a clever and visually striking idea to life—one that seamlessly blends branding, food culture, and photography in a way that instantly resonates. Photographer Mauricio Candela and his team were brought on to collaborate in this new stage of the award winning campaign,

Introduction: When sport meets style In today's crowded footwear and sportswear market, authenticity and energy are what separate good campaigns from great ones. That's why Charly, the fast-growing athletic shoe and sportswear brand owned by Skechers, turned to Mauricio Candela, a creative force in sports, sportswear, and lifestyle photography, to lead a high-intensity production in Miami. The result: a campaign that captures the soul of athletic performance and everyday move

A journey through family, strength, and everyday life Some photography projects go far beyond the lens. This one — developed in collaboration with BioMarin Pharmaceutical — took Mauricio Candela and his team on an emotional and deeply human journey across continents, capturing the lives of families with children living with achondroplasia , a form of dwarfism. Shot in California, Colorado, Gijón , and Madrid , the goal was to create a series of honest visuals — both still a

Introduction: a campaign rooted in realness In a time where authenticity is the strongest form of advertising, Mauricio Candela...