Lifestyle and Celebrity Photography for a New Era of Cultural Expression In Los Angeles—the city where stories are born under neon lights and legendary music—an unforgettable production came to life, bringing together Dos Equis and the iconic band Fuerza Regida. The mission was bold: to create a visual campaign of photography and video that would capture the energy, authenticity, and cultural impact of this historic collaboration. Directed and photographed by Mauricio Candela

Candela Captures Inca Kola’s Authentic Lifestyle in a Bold Beverage and Food Photography Campaign Advertising agencies McCann Peru and VML Peru , together with iconic soda brand Inca Kola and production company Epoch London , trusted Candela to create an extensive photo library for Peru’s leading beverage brand. The five-day shoot took place in Lima, covering multiple locations, with diverse talent and countless creative variations. The result is a vibrant collection of

Advertising campaign for GoGo Squeez, photos by Mauricio Candela, a lifestyle photographer specializing in capturing unique moments.

Explore how celebrity photographer Mauricio Candela captured Asian icons Lay Zhang and Jay Chou in Sprite’s global campaign across China and Australia

The VMC “Viva Mexico Cabrones” campaign brought together world boxing champion Canelo Álvarez and a high-performance creative team for a fast-paced production in San Diego, California. Directed and photographed by Mauricio Candela in collaboration with Bikini Films, the project combined video, product visuals, and dynamic storytelling into a cohesive campaign. As a sports photographer , Candela approached the shoot with a focus on energy, precision, and timing, essential ele

Candela and Polikroma are the creative minds behind Aperol's latest masterpiece. Infused with vibrant photos and an artfully curated...

When Creativity Meets Cultural Insight in an Award Winning Campaign For the second phase of the “Better with Pepsi” campaign, PepsiCo partnered once again with the award-winning advertising agency Alma to bring a clever and visually striking idea to life—one that seamlessly blends branding, food culture, and photography in a way that instantly resonates. Photographer Mauricio Candela and his team were brought on to collaborate in this new stage of the award winning campaign

The campaign was shot in Texas, where the entire casting took place, specifically targeting the Mexican market. Despite battling freezing...

Introduction: a campaign rooted in realness In a time where authenticity is the strongest form of advertising, Mauricio Candela...