A look into commercial and advertising photography in Miami — creating authentic, dynamic imagery for lifestyle, sports, and celebrity campaigns that truly connect with audiences.

Lifestyle and Celebrity Photography for a New Era of Cultural Expression In Los Angeles—the city where stories are born under neon lights and legendary music—an unforgettable production came to life, bringing together Dos Equis and the iconic band Fuerza Regida. The mission was bold: to create a visual campaign of photography and video that would capture the energy, authenticity, and cultural impact of this historic collaboration. Directed and photographed by Mauricio Candela

Miami has a unique charm that shines through the MiMo District and its vintage 70’s motels along Biscayne Blvd. This area is one of the city’s hidden gems, where pastel facades, neon signs, and retro architecture tell stories of old Miami while blending seamlessly with today’s urban energy — the perfect setting for lifestyle and street photography. This time, Candela teamed up with Colombian model Camila Bedoya for a walk through Biscayne Blvd, making the street itself part o

Candela Captures Inca Kola’s Authentic Lifestyle in a Bold Beverage and Food Photography Campaign Advertising agencies McCann Peru and VML Peru, together with iconic soda brand Inca Kola and production company Epoch London, trusted Candela to create an extensive photo library for Peru’s leading beverage brand. The five-day shoot took place in Lima, covering multiple locations, with diverse talent and countless creative variations. The result is a vibrant collection of images

Advertising campaign for GoGo Squeez, photos by Mauricio Candela, a lifestyle photographer specializing in capturing unique moments.

Buenos Aires, Argentina, emerges as a mesmerizing jewel in South America, boasting both enchanting architecture and the beauty of its women. On this occasion, Candela and Camila traverse the vibrant streets of Puerto Madero, immersing themselves in the city's charm through a spontaneous approach to street photography . Against the backdrop of European-inspired structures, they embrace a spectacular day, with the radiant sunlight becoming their photographic ally. Seeking hidd

Explore how photographer Mauricio Candela captures spontaneous, unfiltered beauty in a casual backyard shoot with model Nancy Rodriguez. Discover the power of natural light, minimal production, and emotional authenticity in lifestyle photography.

Mauricio Candela, a visionary in the world of commercial photography and recognized among the best known photographers in the industry, has once again proven his artistic prowess as he secures a coveted spot among the 200 best advertising photographers worldwide. His exceptional talent and keen eye for detail have earned him a well-deserved place in the renowned book Best AD Photographers Worldwide by Archive magazine. This prestigious honor marks the fourth time Mauricio's

The Wyndham Rewards campaign came to life through a collaborative effort between the brand, agency, and production team, resulting in a dynamic visual library built around authentic storytelling. Shot across multiple hotel locations in Orlando, the production focused on capturing real, relatable moments that reflect the everyday traveler. At the core of the project was a strong emphasis on lifestyle photography , creating images that feel natural, inclusive, and emotionally c

The advertising agency Dentsu and Burger King trusted Candela and his team to produce their campaign for the famous school tradition, Homecoming. The campaign was shot in the city of Miami at one of its restaurants, where four students went to Burger King before their Homecoming party and enjoyed their new meal. Rooted in lifestyle photography , the idea was to create images with a genuine feel—capturing real moments and making it seem as though nothing was posed or planned.

Candela and Polikroma are the creative minds behind Aperol's latest masterpiece. Infused with vibrant photos and an artfully curated color palette, Candela collaborated seamlessly with Polikroma's production team to conjure up a captivating campaign for Aperol. Set against the backdrop of Mexico City, this visual symphony captured both the essence of the product and the allure of the lifestyle it embodies. The campaign isn’t just about capturing moments; it’s about encapsula

A bold and authentic lifestyle photography campaign for Estrella Jalisco, shot in Texas by Miami lifestyle photographer Mauricio Candela. The project focused on capturing real moments, real people, and a genuine connection to culture through a cinematic and natural visual approach. Real people, real moments Casting was key. The campaign featured local Texas talent, bringing authenticity and cultural relevance to every frame. Candela’s approach to real people and talent portr

Client: Barry University Director & Still Photographer: Mauricio Candela Production Company: The Blur Office Producer: Michelle Jayme & Douglas Hawryluk DP: Antal Steinbach Second Camera: LightYears Photo Assistant: Focus Junior Digitech: Alain Alminana, Javier Sanchez Postproduction: Cerebro Behind the scenes of an inspiring collaboration When Barry University set out to refresh its brand with an authentic, student-centered campaign, they partnered with Mauricio Candela and

A journey through family, strength, and everyday life Some photography projects go far beyond the lens. This one — developed in collaboration with BioMarin Pharmaceutical — took Mauricio Candela and his team on an emotional and deeply human journey across continents, capturing the lives of families with children living with achondroplasia , a form of dwarfism. Shot in California, Colorado, Gijón , and Madrid , the goal was to create a series of honest visuals — both still a

From almost ten thousand submissions, our panel has chosen the 200 photographers that represent the state of art in advertising imagery. We present almost 500 pages of their stunning work in this Lürzer's Archive special issue. Being selected for Lürzer's Archive 200 Best Ad Photographers Worldwide is one of the highest recognitions in commercial photography. Out of nearly 10,000 submissions from photographers across the globe, only 200 make the list — and Mauricio Candela is

Introduction: a campaign rooted in realness In a time where authenticity is the strongest form of advertising, Mauricio Candela...

Introduction: Where spontaneity meets photography Some of the most powerful images are not planned—they’re captured in the moment, as life unfolds. For photographer Mauricio Candela , that philosophy came to life on Calle 8 , the heart of Little Havana in Miami , during an impromptu night shoot with model Candelaria . Armed with just a camera, natural city light, and creative instinct, Candela wandered the vibrant streets for a few hours, seeking those unscripted, fleeting mo